Thanks to Bruce Felber for sharing this article. The question I focus on is not, is advertising a respected profession, but is it a profession at all? I worry about this question because I don't want to see a rush to certification programs. Sure, many certifications indicate education has taken place or experience/success has been earned, but rarely do certifications - or any letters following a person's name - tell you anything about a person's character, abilities, or professionalism.
Writers??? Please join the discussion, here or there ->Fuel Lines: Is Advertising a Respected Profession?