|Graphics first appeared at Contentedly.com|
Why would you use weird phrases to sound "smart" when what you're more likely to do is lose your audience?
Contentedly's wonderful infographic of 50 Terrible Phases we should stop using at work (and everywhere!) really resonated with me.
Translation: I agree!
Say What You Mean to SaySometimes, we have to put on a dog-and-pony show. We have to play in the sandbox with people we'd rather not play with, or work with, at all.
And certainly, there are worse offenses than speaking (or double-speaking) in euphemisms that sound more like a secret code or a party game than ... well, good communication.
I gravitate toward clients who speak in plain English to their partners, to their employees, and to their customers. One of the joys of freelancing is that (usually) I can be a little bit choosey about my clients. And for those who relish their game-changing, kimono-opening dialogs .... well, I find I don't always have the bandwidth to handle those jobs.
It is what it is.
But Seriously, Folks - Let's Make SenseHere's a compelling reason to avoid using those obsfucating phrases: they don't translate well on the world stage.
|Image from Contentedly.com|
Sure, it resembles English. But chances are that mess isn't communicating what you want it to.
And isn't communicating what you want to do?
Isn't it what you need to do?
I think it is.
If you'd like to get some marketing content that gets your point across to prospects, customers, employees, and other business partners, please contact me. I bet I speak your language ;)
Read More About the Value of Good CommunicationSam Falletta of Northeast Ohio's Incept Communications gets it. He explained to Smart Business Magazine how good communication - conversation, really - makes good organizations better. Read the article or contact Incept to find out how your company can get, and keep, the conversation going.
I speak Plain English, not CorporateseI can sling acronyms and buzzwords with the best of 'em, but I'd rather just communicatehttp://www.dianestresing.com/about.html. Here's a little marketing wisdom for you:
If it's not a pleasure to read, no one's going to read it. Then where are your marketing results?
Thanks for sharing, nice post!
Chia sẻ bí quyết kinh nghiệm mua bà bầu uống canxi corbiere như thế nào hay mua giấm táo với bài trẻ sơ sinh uống canxi corbiere như thế nào hay hướng dẫn cách nấu món ăn cho bé với cháo ghẹ nấu với rau gì cho bé ăn dặm hay nấu cháo trứng gà với rau gì hay không hay trẻ sơ sinh thì mẹ bị tiêu chảy có nên cho con bú có tốt cho bà bầu không hay que thử thai 2 vạch mà không có thai bà bầu có nên uống, thuốc bà bầu uống có sao không que thử thai 2 vạch nhưng vẫn có kinh có ảnh hưởng đến mẹ và thai nhi, bột để que thử thai trong nước tiểu bao lâu hay mua phô mai ngon ở đâu, uống vitamin e vào thời gian nào trong ngày có bán siêu thị không.
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