Monday, June 16, 2014

In praise of formulaic writing

Do you use formulas when you write?

The knee-jerk answer is "no!" You're creative, original, inspired... and in denial.

Formulas rock. And if you are inspired, original, and creative, you can use them to rock your readers' world.

The caveat, of course, is that you must have a unique story to tell. Or an unusual, captivating point of view. Or a twist. Or - marketing types take note - something truly new to say.

Rock on.

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