Rarely does advice on voice and perspective come in such practical terms: if you're a writer, of white papers or web content or Facebook pages or flash fiction or just about anything else, I bet you'll appreciate this blog post from Jonathan Hop. (Thanks, Jonathan)
I'm looking forward to using this technique as I review and revise my (admittedly lackluster) elevator speech.
So... who wants to share their elevator speech?
Wow, I had no idea anyone read my blog :) I just started it yesterday. Glad this mental exercise was helpful!
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